Jenner & Block

Partners Gina Reif Ilardi and Benjamin Mulcahy Discuss Legal Issues Related To Social Media Marketing

Jenner & Block Partners Gina Reif Ilardi and Benjamin R. Mulcahy sat down with Inside Counsel Magazine to discuss how companies can steer clear of legal problems surrounding marketing and advertising on social media and mobile apps. Their suggestions are quoted in an article titled “Tips for Clearance of Marketing on Social Media and Mobile Apps." The article examines how social media and mobile apps are becoming increasingly important for marketing and advertising and what legal issues companies should consider. Mr. Mulcahy and Ms. Ilardi provide solutions to questions such as when an online posting is considered an advertisement, how marketers and companies can prevent social media and online advertising mishaps and how companies can do a better job at clearance of digital advertising.